Tokyo, August 05, 2015 - Videology, one of the world’s leading video advertising platforms, today announced the expansion of its Japanese leadership team with the appointment of Mr. Masato Uesu as Business Development Director. In response to Videology’s continued growth in market, Mr. Uesu’s new role will see him utilize his extensive local and global market experience to drive the company’s expansion, identifying and strengthening local partnerships through adoption of Videology’s best-in-class technology solution.
With a background in Computer Science, Mr. Uesu has forged an impressive career in the advertising technology world - spending time at Excite, TOEIC and KDDI since the early dotcom days, working as the International CTO of Glam Media, and most recently acting as the Product Head at Ogilvy One helping create new product solutions for IBM.
Joining Videology with immediate effect, Mr. Uesu will have a key role in promoting and evangelizing the company’s technology solution with new and existing clients and will be responsible for driving Videology’s client expansion and diversification strategy. With the continued popularity and adoption of online video in the Japanese market, Mr Uesu will assist clients in extracting the most value and efficiencies from Videology’s advertising platform and services. Based in the company’s Tokyo office, Mr. Uesu will report to Mr. Michael D’Ambrosio, Commerical Director, Japan.
“Masato’s in-depth understanding of digital advertising and expert knowledge the local media market is incredibly valuable in bringing clarity to an increasingly complex landscape in Japan. Coupled with his impressive track record in relationship-building and business development, this make him the ideal addition to Videology’s team as we continue our goal of championing technology within Japan’s evolving media market,” said Mr. D’Ambrosio. “We’re delighted to have Masato join the growing Videology family, as we expand our footprint in Japan and across the APAC region.”
Commenting on his new role, Mr. Uesu said: “Japan has huge potential to become a powerhouse market for advertising technology, as the acceleration in online video continues at pace. I look forward to bringing my experience of developing market-leading advertising solutions for global companies to my new role at Videology, as we provide our clients in Japan with the tools and education necessary to thrive in this exciting market.”
Videology (videologygroup.com) is a leading software provider for converged TV and video advertising. By simplifying big data, we empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens. Our math and science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results in the converging media landscape.
Videology, Inc., is a privately-held, venture-backed company, whose investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, and Valhalla Partners. Videology is headquartered in New York, with key offices in Tokyo, Singapore, Sydney, London, Paris, Madrid, Baltimore, Austin, Toronto, and sales teams across North America.